E-COMMERCE · scores as of

Best E-commerce stocks.

The theme: Online marketplaces and the merchant infrastructure beneath them — storefront platforms, cross-border logistics and the delivery networks that close the loop. Yahoo scatters these across Internet Retail, Software - Application and Specialty Retail; the shared driver is the shift of commerce online, not the filing category.

How this ranking works

Standard classifications describe what a company files as, not what it's a bet on. This is a curated list of the E-commerce names in our US universe: the pure-plays, plus the larger companies for which E-commerce is a real, reported driver rather than a passing mention. Each carries the same 0–100 quality-growth score used everywhere on the site (how it's built), and re-scores every trading day.

#TickerCompanyScore
1MELIInternet RetailMercadoLibre, Inc.72.8
2SEInternet RetailSea Limited71.4
3CHWYInternet RetailChewy, Inc.69.1
4PDDInternet RetailPDD Holdings Inc.68.1
5ETSYInternet RetailEtsy, Inc.59.5
6SHOPSoftwareShopify Inc.57.3
7AMZNInternet RetailAmazon.com, Inc.56.6
8JDInternet RetailJD.com, Inc.56.6
9EBAYInternet RetaileBay Inc.56.1
10GLBEInternet RetailGlobal-E Online Ltd.54.8
11CPNGInternet RetailCoupang, Inc.49.9
12ABNBTravel & LeisureAirbnb, Inc.44.5
13BABAInternet RetailAlibaba Group Holding Limited39.4
14DASHInternet RetailDoorDash, Inc.31.7
15WInternet RetailWayfair Inc.26.7

The E-commerce group at a glance

Where these companies are filed

The 15 members report under 3 different industries, which is exactly why no standard sector view groups them:

  • Internet Retail13
  • Software - Application1
  • Travel Services1

What kind of businesses these are

Average pillar scores across the 15 scored members, against every stock the model scores:

PillarE-commerceMarketRead
Quality64.656.58.1 above
Growth71.958.813.1 above
Value47.844.83.0 above

Pillars run 0–100 against sector peers. A low Value reading means the group is expensive relative to what it earns, not that the businesses are weak — for an early-stage theme that is the normal shape.

Scores across the group run from MELI at 72.8 down to W at 26.7, with a median of 56.6. A theme is a thesis, not a quality filter — membership says a company is exposed to E-commerce, and the score says what the model makes of the business.

Where analysts are moving on E-commerce

Across the 15 E-commerce names with a reading, the median forward earnings estimate is rising — +1.3% over 90 days, ahead of the market (+0.3%). 8 of 15 are being revised up, 5 down.

Biggest upgrades

  • AMZN · Amazon.com, Inc.+5.3%
  • ETSY · Etsy, Inc.+5.3%
  • SHOP · Shopify Inc.+5.2%

Biggest downgrades

  • CPNG · Coupang, Inc.-16.6%
  • CHWY · Chewy, Inc.-6.5%
  • MELI · MercadoLibre, Inc.-4.3%

Forward earnings estimates implied by price ÷ forward P/E, both captured at the same moment each trading day since June 2026, so a moving share price does not move these figures — only a changed forecast does. Estimate direction is not part of the Bull Rankings score. Biggest movers across the market →

Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.