Bull Rankings model

Alibaba Group Holding Limited (BABA) stock analysis

Internet Retail. Scored on the same transparent model behind the daily rankings.

E-commerce
★
BABA
Alibaba Group Holding Limited · Internet Retail
21.9Score
$111.37Oct 9 close$277.1B
1Y Target$186.25Analyst consensus · 39 analysts
5Y Target$325.75Compound horizon
10Y Target$582.18Long-dated conviction
FCF-$7.2bTTM · 06/26
F
FCF is negative (-$7.2b) — cash-burning phase; acceptable only for pre-profit spec names · Trailing twelve months to 06/26 (operating cash flow − capex).
Rev+2.7%FY YoY
C
Revenue +2.7% — flat, mature phase or headwinds present · Latest fiscal year vs the prior one, from SEC filings — a trailing-twelve-month comparison couldn't be assembled from this company's filings.
D/E0.24
A-
D/E 0.24 — less debt than most Consumer Cyclical peers (≈25th pctile)
P/S*1.8x
C+
P/S 1.8x — above the Consumer Cyclical median (≈75th pctile)
PEG0.49
A
PEG 0.49 — exceptional; paying well under fair value for growth

* P/S replaces P/E — no positive earnings to divide by

Targets: 1-year is analyst consensus where covered, 5- and 10-year are model estimates; the DCF is a cross-check, not a target. Methodology

Quality-growth score · 21.9
Quality43.5
Growth60.0
Value7.3
Why this score
  • Foreign reporter (CNY)
Entry · Margin of safety
52-week rangeNear 52-week low
39% off the 12-month high
Quality signals
Gross profitability21% · Bgross profit ÷ total assets — not in the score
ROIC3.7% · Creturn on invested capital — leads the quality score

Model-generatedWritten from the fundamentals then; figures in the text are as of that day, today's are above · Editorial standards

Why now
Alibaba’s moat lies in its massive Taobao and Tmall ecosystems that dominate Chinese online retail, and that scale fuels a profit margin of 10.1% and a PEG of 0.52 despite modest revenue growth of 2.7% YoY. The Bull Rankings model flags Value as the strongest pillar (64) and Growth as the weakest (38), meaning the market is already pricing in a low‑cost, high‑margin franchise while the growth story remains under‑leveraged. The thesis rests on the compounding power of its platform network to lift earnings faster than the current 2.7% top‑line pace.
Moat
Taobao and Tmall create a two‑sided network where millions of merchants and consumers lock each other in, generating sticky traffic that rivals any new entrant. The 1688 wholesale marketplace deepens merchant dependence, while Alibaba Cloud adds a high‑margin, cross‑sell engine that few rivals can replicate at scale.
Risk
Bears point to the slide in free cash flow to -$7.6 B and a forward P/E of 25.6, indicating the stock is priced for growth that isn’t materializing—revenue is only up 2.7% YoY and profit margins are modest. A further slowdown or regulatory headwind would push the P/E even higher, confirming the weak Growth pillar (38) in our model. A sustained cash‑burn trend would invalidate the bull case.
Horizon
1-3 yr $186.25 (39-analyst consensus) — catalyst-driven; binary events dominate. 5 yr $325.75 — requires the platform / technology to reach commercial scale. 10 yr $582.18 — return distribution heavily skewed.

BABA vs the Top Picks average

PillarBABABook avgDiff
Quality4383-40
Growth6089-29
Value776-69

Average of today's Top 30 (mean score 82.6); size and sector limits also decide the book.

Trend
-25.7 over 81 daily scores
From 47.6 (Jun 22) → 21.9 (now)

One point per daily run; read From → To for the actual range.

BABA at a glance

THE BULL RANKINGS SCORECARD21.9/ 100 · BULL SCOREPEER MEDIANQUALITY43.5GROWTH60.0VALUE7.3
WHERE THIS SCORE SITS0255075100BABA 21.9Ranks above 10% of 1,709 companies on the quality-growth score.
ONE-YEAR MOVE VS ITS BETAFLATThis stock-34%Trailing one-year price change. Price history is not an inputto the Bull Rankings score.
PRICE IN ITS 52-WEEK RANGE$111LOW $92HIGH $183Trading at the 21st percentile of its 52-week range ($92–$183).

Same audited fundamentals as the score, unless a card says otherwise.

Analyst estimate revisions

30-day change-0.6%
90-day change+2.1%
Forward EPS estimate$9.23

Over the last 90 days, what analysts expect BABA to earn is drifting higher (+2.1%). The estimate is derived from price and forward P/E captured at the same instant, so a moving share price does not move this number — only a changed forecast does.

Estimates move both ways and are not part of the Bull Rankings score. Biggest movers →

Shares to buy
17
Position size
$1,893
3.8% of portfolio
Stop price
$83.53
25% below $111.37
$ at risk if stopped
$473.32
budget $500.00 · 1% of portfolio

Math only: excludes commissions, slippage and gap risk. Inputs stay in your browser.

Latest BABA developments

Financial press headlines, updated daily.

The Bull Rankings deep dive

Analysis as of · figures are as written that day and are not updated. Today's numbers are in the cards above.

Written by the Bull Rankings model from fundamentals as of , and checked against those figures. How we source & verify every figure →

The Bull Rankings scorecard — our quality-growth score is 39.4 / 100, built from three pillars scored 0–100: Quality 44, Growth 38, Value 66 (valuation is judged against sector peers).

THE BULL RANKINGS SCORECARD39.4/ 100 · BULL SCOREPEER MEDIANQUALITY44.4GROWTH37.9VALUE66.0

The thesis

Alibaba’s stock is a bet on whether the market will reward a cash-burning AI spender that still prints 10.1% margins and trades at less than two times sales. The Bull Rankings model gives the company a Quality-growth score of 39.4/100, with the strongest pillar being Value and the weakest Growth—a split that mirrors how divided the market is. Revenue grew just 2.7% in the year ended 2026-03-31, and the stock fetches a modest price-to-sales multiple of 1.8x, so the market isn’t counting on a sharp reacceleration. The math is simple: if the AI bet pays off, the upside to the consensus target of $188.41 is real; if it doesn’t, the downside to the low-$90s is equally real.

What the business actually is

REVENUE TO CASHRevenue$155.7b · 100%Net income$10.9b · 7%Free cash flow-$7.6b · -4.9%Burning cash — earnings aren't yet funding the business.

Alibaba is a digital mall operator with four storefronts. In China, Taobao and Tmall sell to consumers; Taobao Instant Commerce delivers groceries and services; 1688.com wholesales to small businesses; and Xianyu is a second-hand marketplace. Internationally, the Alibaba International Digital Commerce Group runs cross-border platforms like AliExpress. The Cloud Intelligence Group sells cloud computing and AI services to the same merchants who advertise on the marketplaces. The revenue engine is the flywheel: merchants pay to list, advertise, and store data, while consumers pay in attention and transactions. The China E-commerce segment is the cash cow, but the Cloud and AI investments are the future.

Why it can (or can't) keep compounding

QUALITY VS GROWTHweaker quality →strongerfasterslowergrowthBABAVs Internet Retail — below peer median on both pillars.

The moat is the merchant network—once a brand lists on Tmall, switching costs are high because the data, logistics, and payments stack are built around it. The Bull Rankings model flags Foreign reporter (CNY), a reminder that its figures are translated from yuan. The merchant network is a durable advantage, but not a growth one: revenue grew only 2.7% in the latest year, and the model’s Growth pillar sits at 38/100. The 10.1% profit margin shows the flywheel still spins, but the 9.8% ROE suggests capital isn’t compounding at a premium. The AI spend—reportedly HK$80 billion this month—is the swing factor: if it unlocks a new merchant cohort or lifts cloud attach rates, the growth pillar could rise; if it leaks into low-margin compute losses, the whole thesis frays.

The valuation question

At $119.44, BABA trades at 1.8 times trailing sales, a modest multiple for a company of its scale. The Bull Rankings model’s Value pillar at 66/100 says the stock is cheap relative to its peers, but the latest 2.7% growth shows the reacceleration bulls hope for hasn’t arrived. So the stock is cheap, but not obviously a bargain. The debt-to-equity ratio of 0.24 is low enough to keep the capital structure from choking the AI bet, but the free cash flow burn of –$7.6 billion in the TTM period shows the bill is coming due. The stock’s 52-week range—$91.99 to $192.67—tells the same story: the market is pricing a binary outcome, not a steady compounder.

The bear case

The strongest skeptic’s argument is the cash burn: Alibaba is spending HK$80 billion on AI while free cash flow is –$7.6 billion. That’s a gap between investment and return, and the latest revenue growth of 2.7% offers no cushion. Michael Burry’s public pivot away from BABA—after the $10.2 billion share issuance sank the stock nearly 10%—is one well-known investor’s verdict that dilution now outweighs AI promise. The bear case is simple: if the AI bet doesn’t monetize within two years, the stock drifts back toward the low-$90s, where it traded before the latest raise.

What would change our mind

BULL SCORE OVER TIME39.4Jun 22Aug 25Ranged 39–48 over 48 trading days · now 39.4 (down -8.2).

Two things would flip the thesis. First, if the Cloud Intelligence Group’s revenue growth accelerates while margins stabilize above 10.1%, the Growth pillar would climb and justify the current multiple. Second, if free cash flow turns positive within the next two quarters—even at a modest level—it would prove the AI spend is converting to returns rather than just growth-at-all-costs. Finally, if the ROE climbs well above 9.8%, the Quality pillar would strengthen and ease the dilution debate. Until then, the stock is a call option on AI monetization, not a compounder.

Alibaba Group Holding Limited (BABA): score, valuation & FAQ

Alibaba Group Holding Limited (BABA) is an Internet Retail company that scores 21.9 out of 100 on the Bull Rankings quality-growth model — a weak reading. The score blends three pillars — quality (durable returns, healthy margins, low leverage), growth (revenue and earnings), and value (valuation versus sector peers) — into one number, refreshed daily; it is a screen, not a buy recommendation.

Its strongest graded signals are PEG (A) and D/E (A-), while FCF (F) rate weaker.

Is BABA a good stock to buy?

Bull Rankings scores BABA 21.9 out of 100 on its quality-growth model, which is a weak reading. That is driven by PEG (A) and D/E (A-). A score is a quantitative screen of Alibaba Group Holding Limited's fundamentals, not personalised financial advice — weigh it against your own time horizon and risk tolerance, and read the risk factors below before acting.

Why does BABA score 21.9 on Bull Rankings?

The score leans on growth at 60.0 out of 100, with value the weakest pillar at 7.3 — the three combine geometrically, so a weak one cannot be papered over by a strong one. BABA earns its highest marks on PEG (A) and D/E (A-), and is held back by FCF (F). Each signal is graded against sector-aware thresholds rather than one absolute bar, so BABA is measured against Internet Retail peers, not against the market as a whole.

Is BABA overvalued or undervalued?

We don't compute a reliable discounted-cash-flow value for BABA — typically because it is not yet consistently profitable or free-cash-flow positive — so its valuation rests on growth and price-to-sales rather than on earnings-based intrinsic value. Judge it on the trajectory of the business, not a single multiple.

What are the main risks of investing in BABA?

Bears point to the slide in free cash flow to -$7.6 B and a forward P/E of 25.6, indicating the stock is priced for growth that isn’t materializing—revenue is only up 2.7% YoY and profit margins are modest. A further slowdown or regulatory headwind would push the P/E even higher, confirming the weak Growth pillar (38) in our model. A sustained cash‑burn trend would invalidate the bull case.

New to these metrics? See the guides and the methodology.

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