Household & Personal Products. Scored on the same transparent model behind the daily rankings.
★
PG
The Procter & Gamble Company · Household & Personal Products
50.3Score
$151.23Oct 9 close$351.3B
1Y Target$161.22Analyst consensus · 23 analysts
5Y Target$236.04Compound horizon
10Y Target$350.15Long-dated conviction
FCF$15.1bTTM · 06/26A-
FCF $15.1b — top-quartile, exceptional for any sector · TTM from SEC filings (OCF − CapEx), four quarters to 06/26.
Rev+3.3%TTM YoYC+
Revenue +3.3% — steady but below market-beating range · Latest four quarters of revenue vs the four before them, from SEC filings.
D/E0.64B+
D/E 0.64 — below the Consumer Defensive debt median (≈40th pctile)
P/E22.8xC+
P/E 22.8 — above the Consumer Defensive median (≈75th pctile)
PEG3.85D
PEG 3.85 — very expensive; pricing in best-case scenarios
Targets: 1-year is analyst consensus where covered, 5- and 10-year are model estimates; the DCF is a cross-check, not a target. Methodology
Quality-growth score · 50.3
Quality85.3
Growth45.9
Value32.5
Why this score
Durable high returns
Entry · Margin of safety
52-week rangeMid-range
10% off the 12-month high
vs DCF fair value58% aboveest. fair value ~$96
What the price assumes: free cash flow growing about 15% next year, slowing to 4% a year by year ten — vs a starting rate of ~3% our model takes as the middle of three readings — analyst estimates, last year's revenue growth, and the company's own multi-year record.
Quality signals
Gross profitability35% · B+gross profit ÷ total assets — not in the score
ROIC17.6% · A-return on invested capital — leads the quality score
Model-generatedFrom reported fundamentals, checked against the figures above · Editorial standards
Why now
Household & Personal Products · market cap $351.3b. 10% off the 52-week high of $167.25. 23 sell-side analysts rate this a Buy with a mean 1-yr target of $161.22 (implying +7% upside).
Moat
Net margin 18% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 30% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. $351.3b market cap places it among the largest companies in the sector — distribution, R&D, and customer-acquisition costs amortize across a base peers can't replicate.
Risk
Mature compounder — the risk is paying up for quality at a moment when growth is decelerating. Watch for sequential revenue + margin trends; the inflection from "compounder" to "ex-compounder" is hard to spot until the multiple already started compressing.
Horizon
1-3 yr $161.22 (23-analyst consensus) — fundamentals + valuation re-rating. 5 yr $236.04 at ~9% CAGR — compounding case rests on the competitive position widening. 10 yr $350.15 if current growth sustains into durable earnings power.
PG vs the Top Picks average
Pillar
PG
Book avg
Diff
Quality
85
83
+2
Growth
46
89
-43
Value
32
76
-44
Average of today's Top 30 (mean score 82.6); size and sector limits also decide the book.
Score history · PG
Trend
+4.8 over 79 daily scores
From 45.5 (Jun 22) → 50.3 (now)
One point per daily run; read From → To for the actual range.
PG at a glance
Same audited fundamentals as the score, unless a card says otherwise.
Analyst estimate revisions
30-day change
-0.0%
90-day change
+4.7%
Forward EPS estimate
$7.40
Over the last 90 days, what analysts expect PG to earn is drifting higher (+4.7%). The estimate is derived from price and forward P/E captured at the same instant, so a moving share price does not move this number — only a changed forecast does.
Estimates move both ways and are not part of the Bull Rankings score. Biggest movers →
Position sizing · PG
$
%
%
Shares to buy
13
Position size
$1,966
3.9% of portfolio
Stop price
$113.42
25% below $151.23
$ at risk if stopped
$491.50
budget $500.00 · 1% of portfolio
Math only: excludes commissions, slippage and gap risk. Inputs stay in your browser.
The Procter & Gamble Company (PG): score, valuation & FAQ
The Procter & Gamble Company (PG) is a Household & Personal Products company that scores 50.3 out of 100 on the Bull Rankings quality-growth model — a middling reading. The score blends three pillars — quality (durable returns, healthy margins, low leverage), growth (revenue and earnings), and value (valuation versus sector peers) — into one number, refreshed daily; it is a screen, not a buy recommendation.
Its strongest graded signals are FCF (A-) and D/E (B+), while PEG (D) rate weaker. On valuation, PG sits about 58% above our discounted-cash-flow fair value — the current price implies free cash flow growing about 15% next year, slowing to 4% a year by year ten.
Is PG a good stock to buy?
Bull Rankings scores PG 50.3 out of 100 on its quality-growth model, which is a middling reading. That is driven by FCF (A-) and D/E (B+). A score is a quantitative screen of The Procter & Gamble Company's fundamentals, not personalised financial advice — weigh it against your own time horizon and risk tolerance, and read the risk factors below before acting.
Why does PG score 50.3 on Bull Rankings?
The score leans on quality at 85.3 out of 100, with value the weakest pillar at 32.5 — the three combine geometrically, so a weak one cannot be papered over by a strong one. PG earns its highest marks on FCF (A-) and D/E (B+), and is held back by PEG (D). Each signal is graded against sector-aware thresholds rather than one absolute bar, so PG is measured against Household & Personal Products peers, not against the market as a whole.
Is PG overvalued or undervalued?
Based on $151.23, PG sits about 58% above our discounted-cash-flow fair value — the current price implies free cash flow growing about 15% next year, slowing to 4% a year by year ten. It trades at a 22.8x P/E (graded C+). Discounted-cash-flow estimates are sensitive to growth and discount-rate assumptions, so treat this as a cross-check, not a price target.
What are the main risks of investing in PG?
Mature compounder — the risk is paying up for quality at a moment when growth is decelerating. Watch for sequential revenue + margin trends; the inflection from "compounder" to "ex-compounder" is hard to spot until the multiple already started compressing.