Internet Content & Information. Scored on the same transparent model behind the daily rankings.
★
BIDU
Baidu, Inc. · Internet Content & Information
11.3Score
$85.33Oct 9 close$29.0B
1Y Target$145.63Analyst consensus · 30 analysts
5Y Target$254.71Compound horizon
10Y Target$455.21Long-dated conviction
FCF-$2.1bTTM · 06/26F
FCF is negative (-$2.1b) — cash-burning phase; acceptable only for pre-profit spec names · Trailing twelve months to 06/26 (operating cash flow − capex).
Rev-3.0%FY YoYD+
Revenue -3.0% — shrinking; needs a catalyst to reverse · Latest fiscal year vs the prior one, from SEC filings — a trailing-twelve-month comparison couldn't be assembled from this company's filings.
D/E0.38B+
D/E 0.38 — below the Communication Services debt median (≈40th pctile)
P/S*1.5xB+
P/S 1.5x — below the Communication Services median (≈40th pctile)
PEG0.74A-
PEG 0.74 — strong; the growth comes cheap
* P/S replaces P/E — no positive earnings to divide by
Targets: 1-year is analyst consensus where covered, 5- and 10-year are model estimates; the DCF is a cross-check, not a target. Methodology
Quality-growth score · 11.3
Quality28.8
Growth14.1
Value6.5
Why this score
Foreign reporter (CNY)
Entry · Margin of safety
52-week rangeNear 52-week low
48% off the 12-month high
Quality signals
Gross profitability13% · C+gross profit ÷ total assets — not in the score
ROIC-1.5% · Freturn on invested capital — leads the quality score
Model-generatedFrom reported fundamentals, checked against the figures above · Editorial standards
Why now
Internet Content & Information · market cap $29.0b. Down 48% from 52-week high of $165.30 — deep drawdown territory. PEG 0.74 — paying under fair value for the growth rate. 30 sell-side analysts rate this a Buy with a mean 1-yr target of $145.63 (implying +71% upside).
Moat
Higher-variance name — the moat signals on the quantitative card are modest, so the durability case rests on execution (turning current growth into durable earnings power) or an un-monetized asset (IP / network effects / first-mover position) rather than an entrenched competitive position.
Risk
Free cash flow is negative (-$2.1b) — capital raises or debt issuance likely required; dilution / leverage risk. Down 48% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Net margin 4.3% is thin — operating leverage cuts both ways; input-cost inflation or pricing pressure hits the bottom line first.
Horizon
1-3 yr $145.63 (30-analyst consensus) — catalyst-driven; binary events dominate. 5 yr $254.71 — requires the platform / technology to reach commercial scale. 10 yr $455.21 — return distribution heavily skewed.
BIDU vs the Top Picks average
Pillar
BIDU
Book avg
Diff
Quality
29
83
-54
Growth
14
89
-75
Value
6
76
-70
Average of today's Top 30 (mean score 82.6); size and sector limits also decide the book.
Score history · BIDU
Trend
-15.8 over 82 daily scores
From 27.1 (Jun 22) → 11.3 (now)
One point per daily run; read From → To for the actual range.
BIDU at a glance
Same audited fundamentals as the score, unless a card says otherwise.
Analyst estimate revisions
30-day change
-1.4%
90-day change
-16.3%
Forward EPS estimate
$7.62
Over the last 90 days, what analysts expect BIDU to earn is materially lower (-16.3%). The estimate is derived from price and forward P/E captured at the same instant, so a moving share price does not move this number — only a changed forecast does.
Estimates move both ways and are not part of the Bull Rankings score. Biggest movers →
Position sizing · BIDU
$
%
%
Shares to buy
23
Position size
$1,963
3.9% of portfolio
Stop price
$64.00
25% below $85.33
$ at risk if stopped
$490.65
budget $500.00 · 1% of portfolio
Math only: excludes commissions, slippage and gap risk. Inputs stay in your browser.
Baidu, Inc. (BIDU): score, valuation & FAQ
Baidu, Inc. (BIDU) is an Internet Content & Information company that scores 11.3 out of 100 on the Bull Rankings quality-growth model — a weak reading. The score blends three pillars — quality (durable returns, healthy margins, low leverage), growth (revenue and earnings), and value (valuation versus sector peers) — into one number, refreshed daily; it is a screen, not a buy recommendation.
Its strongest graded signals are PEG (A-), D/E (B+) and P/S (B+), while Rev (D+) and FCF (F) rate weaker.
Is BIDU a good stock to buy?
Bull Rankings scores BIDU 11.3 out of 100 on its quality-growth model, which is a weak reading. That is driven by PEG (A-), D/E (B+) and P/S (B+). A score is a quantitative screen of Baidu, Inc.'s fundamentals, not personalised financial advice — weigh it against your own time horizon and risk tolerance, and read the risk factors below before acting.
Why does BIDU score 11.3 on Bull Rankings?
The score leans on quality at 28.8 out of 100, with value the weakest pillar at 6.5 — the three combine geometrically, so a weak one cannot be papered over by a strong one. BIDU earns its highest marks on PEG (A-), D/E (B+) and P/S (B+), and is held back by Rev (D+) and FCF (F). Each signal is graded against sector-aware thresholds rather than one absolute bar, so BIDU is measured against Internet Content & Information peers, not against the market as a whole.
Is BIDU overvalued or undervalued?
We don't compute a reliable discounted-cash-flow value for BIDU — typically because it is not yet consistently profitable or free-cash-flow positive — so its valuation rests on growth and price-to-sales rather than on earnings-based intrinsic value. Judge it on the trajectory of the business, not a single multiple.
What are the main risks of investing in BIDU?
Free cash flow is negative (-$2.1b) — capital raises or debt issuance likely required; dilution / leverage risk. Down 48% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Net margin 4.3% is thin — operating leverage cuts both ways; input-cost inflation or pricing pressure hits the bottom line first.