COMPARE · Data as of August 24, 2026

YETI vs YUM

Verdict: Side-by-side breakdown using the Bull Rankings model. YETI scored 67.8, YUM scored 54.9 — YETI leads.
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YETI
YETI Holdings, Inc.
Leisure · Quality-Growth
67.8
$43.08 · $3.1B
fundamentals as of
Score gap
12.9
YETI leads
YUM
Yum! Brands, Inc.
Restaurants · Quality-Growth
54.9
$157.35 · $42.9B
fundamentals as of
  • CheapestYETI19.2x
  • Fastest growthYUM+10.3%
  • Highest qualityYETI89 / 100
  • Largest discount to fair valueYUM-9%
THE BULL RANKINGS SCORECARD67.8/ 100 · BULL SCOREPEER MEDIANQUALITY89.4GROWTH50.0VALUE69.6
THE BULL RANKINGS SCORECARD54.9/ 100 · BULL SCOREPEER MEDIANQUALITY73.5GROWTH53.4VALUE42.3
YETIYUMQuality89.473.5Growth50.053.4Value69.642.3
cheap & fastrevenue growth →← cheaper (lower multiple)-4%20%14x24xYETIYUM

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

FCFYETI$257mYUM$1.7b
RevYETI+6.2%YUM+10.3%
P/EYETI19.2xYUM19.3x
PEGYETI1.27YUM2.06
YETI
stronger →← stronger
YUM
89
Qualityreturns · margins · balance sheet
74
50
Growthrevenue & earnings expansion
53
70
Valuevaluation vs sector peers
42
YETI is stronger on 2 of 3 pillars.
YETI
YUM
$257mC
FCF
$1.7bC+
+6.2%C+
Rev
+10.3%B
0.42A-
D/E
19.2xB
P/E
19.3xB
1.27B
PEG
2.06C
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
YETI
YUM
4% above
Price vs fair valuelower is cheaper
9% below
~10%/yr
Growth the price implies10-yr FCF · lower = less priced in
~6%/yr
-15%
1-yr DCF upside
-3%
-4%
5-yr DCF upside
+9%
+13%
10-yr DCF upside
+32%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
YETI
Why this score
  • Buying back stock
  • Durable high returns
  • Cyclical growth
YUM
Why this score
  • Raising its dividend
YETIYETI Holdings, Inc.
Leisure · $43.08 · beta 1.72
Why now
Leisure · market cap $3.1b. Down 20% from 52-week high of $53.99 — deep drawdown territory. 15 sell-side analysts rate this a Buy with a mean 1-yr target of $54.53 (implying +27% upside).
Moat
ROE 29% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 144% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Beta 1.72 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
YUMYum! Brands, Inc.
Restaurants · $157.35 · beta 0.55
Why now
Restaurants · market cap $42.9b. 8% off the 52-week high of $170.14. Revenue growing +10%, comfortably above the S&P median. 21 sell-side analysts rate this a Buy with a mean 1-yr target of $173.38 (implying +10% upside).
Moat
Net margin 25% sits well above the S&P median (~11%) — suggests structural pricing advantage or cost discipline competitors can't quickly close.
Risk
ROE -31% is below the long-run sustainable threshold of ~10% — capital efficiency would need to improve for the equity base to compound at the market rate.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where YETI and YUM diverge

On the headline score the gap is 12.9 points in favor of YETI. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.