COMPARE · Data as of August 27, 2026

PRG vs SUNB

Verdict: Side-by-side breakdown using the Bull Rankings model. PRG scored 57.9, SUNB scored 66.3 — SUNB leads.
Compare another set
PRG
PROG Holdings, Inc.
Rental & Leasing Services · Quality-Growth
57.9
$39.65 · $1.6B
fundamentals as of
Score gap
8.4
SUNB leads
SUNB
Sunbelt Rentals Holdings, Inc.
Rental & Leasing Services · Quality-Growth
66.3
$75.69 · $31.0B
fundamentals as of
  • CheapestPRG12.8x
  • Fastest growthSUNB+4.4%
  • Strongest balance sheetPRG1.10
  • Highest qualitySUNB80 / 100
  • Largest discount to fair valuePRG-57%
THE BULL RANKINGS SCORECARD57.9/ 100 · BULL SCOREPEER MEDIANQUALITY65.0GROWTH45.0VALUE66.4
THE BULL RANKINGS SCORECARD66.3/ 100 · BULL SCOREPEER MEDIANQUALITY80.4GROWTH58.3VALUE62.1
PRGSUNBQuality65.080.4Growth45.058.3Value66.462.1
cheap & fastrevenue growth →← cheaper (lower multiple)-10%14%7.8x29xPRGSUNB

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

FCFPRG$319mSUNB$1.6b
RevPRG+0.4%SUNB+4.4%
D/EPRG1.10SUNB1.43
P/EPRG12.8xSUNB24.0x
PEGPRG0.93SUNB1.45
PRG
stronger →← stronger
SUNB
65
Qualityreturns · margins · balance sheet
80
45
Growthrevenue & earnings expansion
58
66
Valuevaluation vs sector peers
62
SUNB is stronger on 2 of 3 pillars.
PRG
SUNB
$319mC
FCF
$1.6bC+
+0.4%C
Rev
+4.4%C+
1.10C+
D/E
1.43C
12.8xA-
P/E
24.0xB+
0.93B+
PEG
1.45B
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
PRG
SUNB
57% below
Price vs fair valuelower is cheaper
53% above
~-13%/yr
Growth the price implies10-yr FCF · lower = less priced in
~22%/yr
+103%
1-yr DCF upside
-44%
+132%
5-yr DCF upside
-35%
+178%
10-yr DCF upside
-20%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
PRG
Why this score
  • Raising its dividend
SUNB
Why this score
  • Buying back stock
  • Short track record
PRGPROG Holdings, Inc.
Rental & Leasing Services · $39.65 · beta 1.79
Why now
Rental & Leasing Services · market cap $1.6b. 17% off the 52-week high of $47.73. PEG 0.93 — paying under fair value for the growth rate. 7 sell-side analysts publish a mean 1-yr target of $53.43 (implying +35% upside).
Moat
ROE 18% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong.
Risk
Beta 1.79 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
SUNBSunbelt Rentals Holdings, Inc.
Rental & Leasing Services · $75.69 · beta 1.65
Why now
Rental & Leasing Services · market cap $31.0b. 13% off the 52-week high of $86.68. 15 sell-side analysts rate this a Hold with a mean 1-yr target of $85.47 (implying +13% upside).
Moat
Net margin 53% is exceptional — pricing-power territory rare outside premium software, branded staples, and specialty pharma. ROE 18% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. FCF converts 120% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Beta 1.65 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return. P/S 12.4x embeds aggressive forward growth — disappointing top-line guidance would compress the multiple hard.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where PRG and SUNB diverge

On the headline score the gap is 8.4 points in favor of SUNB. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.