COMPARE · Data as of August 28, 2026
LNC vs PRI
Verdict: Side-by-side breakdown using the Bull Rankings model. LNC scored 75.0, PRI scored 78.0 — PRI leads.
Compare another set
LNC
Lincoln National Corporation
89.8Fin
$43.27 · $8.3B
fundamentals as of
Strength gap
25.5
LNC leads
PRI
Primerica, Inc.
64.3Fin
$290.39 · $8.9B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
- CheapestLNC3.6x
- Fastest growthPRI+6.6%
Side by side · every name on one set of axes
Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.
Fundamentals, head-to-head
LNC
PRI
+2.0%C
Rev
+6.6%C+
3.6xA
P/E
11.7xB+
22.6%A-
ROE
33.0%A
0.80A-
P/B
3.56C
4.2%B+
Yield
1.7%C+
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
The companies
LNCLincoln National Corporation
Why now
Insurance - Life · market cap $8.3b. 9% off the 52-week high of $47.67. 12 sell-side analysts rate this a Hold with a mean 1-yr target of $47.92 (implying +11% upside).
Moat
Net margin 12% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 23% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. Financial moat — scale of deposit base / underwriting franchise plus regulatory capital advantages. The largest players compound book value through cycles that erase smaller competitors.
Risk
Balance-sheet financial — book value, net interest margin, and credit loss provisions are the lever points; a rates regime change or a deterioration in the loan book moves the stock more than EPS does.
PRIPrimerica, Inc.
Why now
Insurance - Life · market cap $8.9b. 11% off the 52-week high of $327.28. 6 sell-side analysts rate this a Buy with a mean 1-yr target of $332.83 (implying +15% upside).
Moat
Net margin 23% sits well above the S&P median (~11%) — suggests structural pricing advantage or cost discipline competitors can't quickly close. ROE 33% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. Financial moat — scale of deposit base / underwriting franchise plus regulatory capital advantages. The largest players compound book value through cycles that erase smaller competitors.
Risk
Balance-sheet financial — book value, net interest margin, and credit loss provisions are the lever points; a rates regime change or a deterioration in the loan book moves the stock more than EPS does.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
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