COMPARE · Data as of August 24, 2026

HSY vs MDLZ

Verdict: Side-by-side breakdown using the Bull Rankings model. HSY scored 66.2, MDLZ scored 57.7 — HSY leads.
Compare another set
HSY
The Hershey Company
Confectioners · Quality-Growth
66.2
$189.94 · $38.2B
fundamentals as of
Score gap
8.5
HSY leads
MDLZ
Mondelez International, Inc.
Confectioners · Quality-Growth
57.7
$64.70 · $82.6B
fundamentals as of
  • CheapestMDLZ23.6x
  • Fastest growthMDLZ+7.8%
  • Strongest balance sheetMDLZ0.83
  • Highest qualityHSY82 / 100
  • Largest discount to fair valueHSY-13%
THE BULL RANKINGS SCORECARD66.2/ 100 · BULL SCOREPEER MEDIANQUALITY81.7GROWTH75.9VALUE46.9
THE BULL RANKINGS SCORECARD57.7/ 100 · BULL SCOREPEER MEDIANQUALITY57.7GROWTH75.6VALUE43.9
HSYMDLZQuality81.757.7Growth75.975.6Value46.943.9
cheap & fastrevenue growth →← cheaper (lower multiple)-2%18%19x31xHSYMDLZ

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

FCFHSY$2.2bMDLZ$2.6b
RevHSY+7.7%MDLZ+7.8%
D/EHSY1.30MDLZ0.83
P/EHSY25.9xMDLZ23.6x
PEGHSY1.06MDLZ1.07
HSY
stronger →← stronger
MDLZ
82
Qualityreturns · margins · balance sheet
58
76
Growthrevenue & earnings expansion
76
47
Valuevaluation vs sector peers
44
HSY is stronger on 2 of 3 pillars.
HSY
MDLZ
$2.2bB
FCF
$2.6bB
+7.7%B
Rev
+7.8%B
1.30C+
D/E
0.83B
25.9xC+
P/E
23.6xB
1.06B+
PEG
1.07B+
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
HSY
MDLZ
13% below
Price vs fair valuelower is cheaper
85% above
~7%/yr
Growth the price implies10-yr FCF · lower = less priced in
~23%/yr
-3%
1-yr DCF upside
-51%
+15%
5-yr DCF upside
-46%
+46%
10-yr DCF upside
-38%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
HSY
No notable signals flagged.
MDLZ
Why this score
  • Raising its dividend
HSYThe Hershey Company
Confectioners · $189.94 · beta 0.10
Why now
Confectioners · market cap $38.2b. Down 21% from 52-week high of $239.48 — deep drawdown territory. 21 sell-side analysts rate this a Buy with a mean 1-yr target of $205.52 (implying +8% upside).
Moat
Net margin 12% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 33% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 150% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Mature compounder — the risk is paying up for quality at a moment when growth is decelerating. Watch for sequential revenue + margin trends; the inflection from "compounder" to "ex-compounder" is hard to spot until the multiple already started compressing.
MDLZMondelez International, Inc.
Confectioners · $64.70 · beta 0.40
Why now
Confectioners · market cap $82.6b. Trading near 52-week high of $66.65 — momentum setup, limited technical margin of safety. 23 sell-side analysts rate this a Buy with a mean 1-yr target of $69.13 (implying +7% upside).
Moat
ROE 10% meets the long-run market sustainable threshold — solid but not differentiated; the durability comes from elsewhere. FCF converts 99% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined. $82.6b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
Trading within 3% of the 52-week high — limited technical margin of safety; a momentum reversal would test conviction.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where HSY and MDLZ diverge

On the headline score the gap is 8.5 points in favor of HSY. The widest single difference is Quality, where HSY leads by 24.0 points.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.