COMPARE · Data as of August 24, 2026

MCD vs YETI

Verdict: Side-by-side breakdown using the Bull Rankings model. MCD scored 56.3, YETI scored 67.8 — YETI leads.
Compare another set
MCD
McDonald's Corporation
Restaurants · Quality-Growth
56.3
$272.54 · $192.9B
fundamentals as of
Score gap
11.5
YETI leads
YETI
YETI Holdings, Inc.
Leisure · Quality-Growth
67.8
$43.08 · $3.1B
fundamentals as of
  • CheapestYETI19.2x
  • Fastest growthMCD+6.3%
  • Highest qualityYETI89 / 100
THE BULL RANKINGS SCORECARD56.3/ 100 · BULL SCOREPEER MEDIANQUALITY76.7GROWTH65.9VALUE35.3
THE BULL RANKINGS SCORECARD67.8/ 100 · BULL SCOREPEER MEDIANQUALITY89.4GROWTH50.0VALUE69.6
MCDYETIQuality76.789.4Growth65.950.0Value35.369.6
cheap & fastrevenue growth →← cheaper (lower multiple)-4%16%14x27xMCDYETI

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

FCFMCD$7.8bYETI$257m
RevMCD+6.3%YETI+6.2%
P/EMCD22.0xYETI19.2x
PEGMCD2.53YETI1.27
MCD
stronger →← stronger
YETI
77
Qualityreturns · margins · balance sheet
89
66
Growthrevenue & earnings expansion
50
35
Valuevaluation vs sector peers
70
YETI is stronger on 2 of 3 pillars.
MCD
YETI
$7.8bB+
FCF
$257mC
+6.3%C+
Rev
+6.2%C+
D/E
0.42A-
22.0xB
P/E
19.2xB
2.53C
PEG
1.27B
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
MCD
YETI
50% above
Price vs fair valuelower is cheaper
4% above
~16%/yr
Growth the price implies10-yr FCF · lower = less priced in
~10%/yr
-38%
1-yr DCF upside
-15%
-33%
5-yr DCF upside
-4%
-27%
10-yr DCF upside
+13%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
MCD
Why this score
  • Raising its dividend
YETI
Why this score
  • Buying back stock
  • Durable high returns
  • Cyclical growth
MCDMcDonald's Corporation
Restaurants · $272.54 · beta 0.42
Why now
Restaurants · market cap $192.9b. Down 20% from 52-week high of $341.75 — deep drawdown territory. 31 sell-side analysts rate this a Buy with a mean 1-yr target of $316.06 (implying +16% upside).
Moat
Net margin 32% is exceptional — pricing-power territory rare outside premium software, branded staples, and specialty pharma. $192.9b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
ROE -859% is below the long-run sustainable threshold of ~10% — capital efficiency would need to improve for the equity base to compound at the market rate.
YETIYETI Holdings, Inc.
Leisure · $43.08 · beta 1.72
Why now
Leisure · market cap $3.1b. Down 20% from 52-week high of $53.99 — deep drawdown territory. 15 sell-side analysts rate this a Buy with a mean 1-yr target of $54.53 (implying +27% upside).
Moat
ROE 29% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 144% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Beta 1.72 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where MCD and YETI diverge

On the headline score the gap is 11.5 points in favor of YETI. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.