COMPARE · Data as of August 24, 2026
JD vs MELI
Verdict: Side-by-side breakdown using the Bull Rankings model. JD scored 56.6, MELI scored 72.8 — MELI leads.
Compare another set
Different reporting periods. MELI's fundamentals are as of June 2026, but JD's are as of December 2025 — a 6-month gap. Growth, margin and valuation figures below therefore describe different windows and aren't strictly like-for-like.
JD
JD.com, Inc.
56.6
$29.20 · $39.4B
fundamentals as of
Score gap
16.2
MELI leads
MELI
MercadoLibre, Inc.
72.8
$1,947.90 · $98.8B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
- CheapestJD19.5x
- Fastest growthMELI+41.2%
- Strongest balance sheetJD0.37
- Highest qualityMELI75 / 100
- Largest discount to fair valueMELI-58%
Side by side · every name on one set of axes
Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.
The model, pillar by pillar (0–100 each)
JD
stronger →← stronger
MELI
51
Qualityreturns · margins · balance sheet
75
81
Growthrevenue & earnings expansion
98
80
Valuevaluation vs sector peers
53
MELI is stronger on 2 of 3 pillars.
Fundamentals, head-to-head
JD
MELI
$3.5bB
FCF
$12.4bA-
+13.0%B+
Rev
+41.2%A
0.37A-
D/E
1.69C+
19.5xB
P/E
53.0xD
0.68A-
PEG
1.37B
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
Valuation · DCF cross-check
JD
MELI
52% below
Price vs fair valuelower is cheaper
58% below
~-4%/yr
Growth the price implies10-yr FCF · lower = less priced in
~-7%/yr
+59%
1-yr DCF upside
+80%
+110%
5-yr DCF upside
+135%
+213%
10-yr DCF upside
+245%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
JD
Why this score
- Buying back stock
- Foreign reporter (CNY)
MELI
Why this score
- Durable high returns
The companies
JDJD.com, Inc.
Why now
Internet Retail · market cap $39.4b. Down 21% from 52-week high of $36.86 — deep drawdown territory. Revenue growing +13%, comfortably above the S&P median. PEG 0.68 — paying under fair value for the growth rate. 35 sell-side analysts rate this a Strong Buy with a mean 1-yr target of $39.73 (implying +36% upside).
Moat
ROE 10% meets the long-run market sustainable threshold — solid but not differentiated; the durability comes from elsewhere. FCF converts 160% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Net margin 1.8% is thin — operating leverage cuts both ways; input-cost inflation or pricing pressure hits the bottom line first. E-commerce competition — Amazon, Walmart, Shein, and Temu have each forced the rest of the category to compete on price, fulfillment speed, or assortment; sustaining margins requires one of those being structurally defended.
MELIMercadoLibre, Inc.
Why now
Internet Retail · market cap $98.8b. Down 24% from 52-week high of $2548.50 — deep drawdown territory. Revenue growing +41% — in hypergrowth territory. 24 sell-side analysts rate this a Buy with a mean 1-yr target of $2,257 (implying +16% upside).
Moat
ROE 24% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong. $98.8b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
Trailing P/E 53.0x prices in sustained high growth — any quarter that disappoints triggers sharp re-rating. E-commerce competition — Amazon, Walmart, Shein, and Temu have each forced the rest of the category to compete on price, fulfillment speed, or assortment; sustaining margins requires one of those being structurally defended.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Where JD and MELI diverge
On the headline score the gap is 16.2 points in favor of MELI. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.
- ValueJD 80.5 · MELI 52.6JD +27.9
- QualityJD 50.8 · MELI 74.8MELI +24.0
- GrowthJD 80.7 · MELI 98.1MELI +17.4
Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.