COMPARE · Data as of October 9, 2026

INTU vs PICS

Verdict: Side-by-side breakdown using the Bull Rankings model. INTU scored 81.9, PICS scored 51.1 — INTU leads.
Compare another set
INTU
Intuit Inc.
Software - Application · Quality-Growth
81.9
$302.75 · $80.9B
fundamentals as of
Score gap
30.8
INTU leads
PICS
PicS N.V.
Software - Infrastructure · Quality-Growth
51.1
$13.60 · $1.8B
fundamentals as of
  • Fastest growthPICS+65.0%
  • Strongest balance sheetINTU0.44
  • Highest qualityINTU88 / 100
  • Largest discount to fair valueINTU-49%
THE BULL RANKINGS SCORECARD81.9/ 100 · BULL SCOREPEER MEDIANQUALITY88.3GROWTH75.3VALUE82.6
THE BULL RANKINGS SCORECARD51.1/ 100 · BULL SCOREPEER MEDIANQUALITY28.0GROWTH97.4VALUE67.1
INTUPICSQuality88.328.0Growth75.397.4Value82.667.1
FCFINTU$8.6bPICS-$254m
RevINTU+13.9%PICS+65.0%
D/EINTU0.44PICS0.55
PEGINTU0.96PICS0.08
INTU
stronger →← stronger
PICS
88
Qualityreturns · margins · balance sheet
28
75
Growthrevenue & earnings expansion
97
83
Valuevaluation vs sector peers
67
INTU is stronger on 2 of 3 pillars.
INTU
PICS
$8.6bB+
FCF
-$254mF
+13.9%B+
Rev
+65.0%A
0.44B
D/E
0.55B
18.4xB+
P/E
—
0.96B+
PEG
0.08A
—
P/S
0.7xA
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
INTU
PICS
49% below
Price vs fair valuelower is cheaper
—
~-7%/yr
Growth the price impliesyr-1 FCF growth, fading to 4% · lower = less priced in
—
+72%
1-yr DCF upside
—
+96%
5-yr DCF upside
—
+136%
10-yr DCF upside
—
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
INTU
Why this score
  • Buying back stock
  • Raising its dividend
PICS
Why this score
  • Short track record
  • Foreign reporter (BRL)
INTUIntuit Inc.
Software - Application · $302.75 · beta 1.01
Why now
Software - Application · market cap $80.9b. Down 56% from 52-week high of $689.17 — deep drawdown territory. Revenue growing +14%, comfortably above the S&P median. PEG 0.96 — paying under fair value for the growth rate. 31 sell-side analysts rate this a Buy with a mean 1-yr target of $405.60 (implying +34% upside).
Moat
Net margin 21% sits well above the S&P median (~11%) — suggests structural pricing advantage or cost discipline competitors can't quickly close. ROE 24% is above 15% — the equity base is compounding at a rate the market struggles to discount accurately. FCF converts 189% of net income — earnings translate cleanly into cash.
Risk
Down 56% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Software — competitive moat is durable until it isn't; watch net revenue retention, gross margin trends, and any new market entrant with a fundamentally lower price point.
PICSPicS N.V.
Software - Infrastructure · $13.60
Why now
Software - Infrastructure · market cap $1.8b. Down 32% from 52-week high of $19.95 — deep drawdown territory. Revenue growing +65% — in hypergrowth territory. PEG 0.08 — paying under fair value for the growth rate. 9 sell-side analysts rate this a Strong Buy with a mean 1-yr target of $19.69 (implying +45% upside).
Moat
Software economics — recurring revenue, embedded customer workflows, and high gross margin all compound the moat once a base account is won. Switching costs are the lever.
Risk
Free cash flow is negative (-$254m) — capital raises or debt issuance likely required; dilution / leverage risk. Down 32% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Software — competitive moat is durable until it isn't; watch net revenue retention, gross margin trends, and any new market entrant with a fundamentally lower price point.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where INTU and PICS diverge

On the headline score the gap is 30.8 points in favor of INTU. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100. Value is judged against each company's own sector, so a Value score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.

Common questions

Is INTU or PICS the better stock?

INTU scores higher: INTU 81.9, PICS 51.1 out of 100 on the Bull Rankings quality-growth score, which blends business quality, growth and valuation into one number. A higher score means a stronger business at a more reasonable price — it is not a price target or a recommendation.

Where do INTU and PICS differ most?

The widest gap is quality, where INTU leads by 60 points on the 0–100 pillar scale. Neither name sweeps: they trade the lead across the three pillars, so the comparison is a trade-off rather than one being better on every measure.

How are INTU and PICS scored?

Each carries the same 0–100 quality-growth score used everywhere on the site, built from three pillars — quality (profitability and returns on capital), growth (revenue and earnings), and value (what you pay for them) — combined as a geometric mean, so a weak pillar cannot be papered over by a strong one.

How current is this comparison?

The whole universe is re-scored every trading day after the US market close, so the scores and fundamentals here reflect the latest published edition.