COMPARE · Data as of August 21, 2026

ADBE vs HUBS

Verdict: Side-by-side breakdown using the Bull Rankings model. ADBE scored 89.4, HUBS scored 75.0 — ADBE leads.
Compare another set
ADBE
Adobe Inc.
Software - Application · Quality-Growth
89.4
$275.30 · $109.4B
fundamentals as of
Score gap
14.4
ADBE leads
HUBS
HubSpot, Inc.
Software - Application · Quality-Growth
75
$240.01 · $12.3B
fundamentals as of
  • CheapestADBE15.7x
  • Fastest growthHUBS+21.1%
  • Strongest balance sheetHUBS0.14
  • Highest qualityADBE92 / 100
  • Largest discount to fair valueHUBS-25%
THE BULL RANKINGS SCORECARD89.4/ 100 · BULL SCOREPEER MEDIANQUALITY92.0GROWTH85.8VALUE90.4
THE BULL RANKINGS SCORECARD75.0/ 100 · BULL SCOREPEER MEDIANQUALITY63.5GROWTH90.4VALUE73.5
ADBEHUBSQuality92.063.5Growth85.890.4Value90.473.5
cheap & fastrevenue growth →← cheaper (lower multiple)1%21%+11x21x+ADBEoff-scaleHUBS

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

FCFADBE$10.3bHUBS$797m
RevADBE+11.5%HUBS+21.1%
D/EADBE0.61HUBS0.14
P/EADBE15.7xHUBS85.4x
PEGADBE0.66HUBS0.38
ADBE
stronger →← stronger
HUBS
92
Qualityreturns · margins · balance sheet
64
86
Growthrevenue & earnings expansion
90
90
Valuevaluation vs sector peers
74
ADBE is stronger on 2 of 3 pillars.
ADBE
HUBS
$10.3bA-
FCF
$797mC+
+11.5%B
Rev
+21.1%A-
0.61C+
D/E
0.14B+
15.7xA-
P/E
85.4xC
0.66A-
PEG
0.38A
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
ADBE
HUBS
23% below
Price vs fair valuelower is cheaper
25% below
~2%/yr
Growth the price implies10-yr FCF · lower = less priced in
~7%/yr
+15%
1-yr DCF upside
+2%
+30%
5-yr DCF upside
+34%
+53%
10-yr DCF upside
+97%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
ADBE
Why this score
  • Buying back stock
  • Durable high returns
HUBS
Why this score
  • Buying back stock
ADBEAdobe Inc.
Software - Application · $275.30 · beta 1.40
Why now
Software - Application · market cap $109.4b. Down 26% from 52-week high of $370.86 — deep drawdown territory. Revenue growing +11%, comfortably above the S&P median. PEG 0.66 — paying under fair value for the growth rate. 34 sell-side analysts rate this a Hold with a mean 1-yr target of $270.61 (implying -2% upside).
Moat
Net margin 29% sits well above the S&P median (~11%) — suggests structural pricing advantage or cost discipline competitors can't quickly close. ROE 63% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 142% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Software — competitive moat is durable until it isn't; watch net revenue retention, gross margin trends, and any new market entrant with a fundamentally lower price point.
HUBSHubSpot, Inc.
Software - Application · $240.01 · beta 1.17
Why now
Software - Application · market cap $12.3b. Down 54% from 52-week high of $525.51 — deep drawdown territory. Revenue growing +21%, comfortably above the S&P median. PEG 0.38 — paying under fair value for the growth rate. 31 sell-side analysts rate this a Buy with a mean 1-yr target of $242.61 (implying +1% upside).
Moat
Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong. Software economics — recurring revenue, embedded customer workflows, and high gross margin all compound the moat once a base account is won. Switching costs are the lever.
Risk
Trailing P/E 85.4x prices in sustained high growth — any quarter that disappoints triggers sharp re-rating. Down 54% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Net margin 4.3% is thin — operating leverage cuts both ways; input-cost inflation or pricing pressure hits the bottom line first.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where ADBE and HUBS diverge

On the headline score the gap is 14.4 points in favor of ADBE. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.