COMPARE · Data as of August 21, 2026

BRBR vs DEO

Verdict: Side-by-side breakdown using the Bull Rankings model. BRBR scored 72.0, DEO scored 58.6 — BRBR leads.
Compare another set
BRBR
BellRing Brands, Inc.
Packaged Foods · Quality-Growth
72
$10.19 · $1.2B
fundamentals as of
Score gap
13.4
BRBR leads
DEO
Diageo plc
Beverages - Wineries & Distilleries · Quality-Growth
58.6
$94.62 · $52.6B
  • CheapestBRBR7.2x
  • Fastest growthBRBR+16.1%
  • Highest qualityDEO71 / 100
  • Largest discount to fair valueBRBR-86%
THE BULL RANKINGS SCORECARD72.0/ 100 · BULL SCOREPEER MEDIANQUALITY62.1GROWTH62.1VALUE98.4
THE BULL RANKINGS SCORECARD58.6/ 100 · BULL SCOREPEER MEDIANQUALITY71.0GROWTH47.8VALUE59.5
BRBRDEOQuality62.171.0Growth62.147.8Value98.459.5
cheap & fastrevenue growth →← cheaper (lower multiple)-5%26%2.2x35xBRBRDEO

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

RevBRBR+16.1%DEO+4.8%
P/EBRBR7.2xDEO30.4x
PEGBRBR0.28DEO0.90
BRBR
stronger →← stronger
DEO
62
Qualityreturns · margins · balance sheet
71
62
Growthrevenue & earnings expansion
48
98
Valuevaluation vs sector peers
59
BRBR is stronger on 2 of 3 pillars.
BRBR
DEO
$225mC
FCF
+16.1%B+
Rev
+4.8%C+
D/E
1.71C
7.2xA
P/E
30.4xC+
0.28A
PEG
0.90B+
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
BRBR
DEO
86% below
Price vs fair valuelower is cheaper
decline
Growth the price implies10-yr FCF · lower = less priced in
+446%
1-yr DCF upside
+626%
5-yr DCF upside
+1023%
10-yr DCF upside
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
BRBR
Why this score
  • Buying back stock
  • Short track record
DEO
Why this score
  • Durable high returns
  • Cut its dividend
BRBRBellRing Brands, Inc.
Packaged Foods · $10.19 · beta 0.52
Why now
Packaged Foods · market cap $1.2b. Down 76% from 52-week high of $43.02 — deep drawdown territory. Revenue growing +16%, comfortably above the S&P median. PEG 0.28 — paying under fair value for the growth rate. 12 sell-side analysts rate this a Buy with a mean 1-yr target of $14.71 (implying +44% upside).
Moat
FCF converts 131% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Down 76% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. ROE -37% is below the long-run sustainable threshold of ~10% — capital efficiency would need to improve for the equity base to compound at the market rate.
DEODiageo plc
Beverages - Wineries & Distilleries · $94.62 · beta 0.32
Why now
Beverages - Wineries & Distilleries · market cap $52.6b. 18% off the 52-week high of $114.78. PEG 0.90 — paying under fair value for the growth rate. 7 sell-side analysts rate this a Buy with a mean 1-yr target of $106.43 (implying +12% upside).
Moat
Net margin 16% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 41% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. $52.6b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
Trailing P/E 30x sits well above the S&P median (~20x) — multiple compression is a real risk if revenue growth decelerates.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where BRBR and DEO diverge

On the headline score the gap is 13.4 points in favor of BRBR. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.