COMPARE · Data as of August 24, 2026
CPNG vs MELI
Verdict: Side-by-side breakdown using the Bull Rankings model. CPNG scored 49.9, MELI scored 72.8 — MELI leads.
Compare another set
CPNG
Coupang, Inc.
49.9
$16.44 · $29.6B
fundamentals as of
Score gap
22.9
MELI leads
MELI
MercadoLibre, Inc.
72.8
$1,947.90 · $98.8B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
- Fastest growthMELI+41.2%
- Strongest balance sheetMELI1.69
- Highest qualityMELI75 / 100
- Largest discount to fair valueMELI-58%
Side by side · every name on one set of axes
The model, pillar by pillar (0–100 each)
CPNG
stronger →← stronger
MELI
25
Qualityreturns · margins · balance sheet
75
72
Growthrevenue & earnings expansion
98
68
Valuevaluation vs sector peers
53
MELI is stronger on 2 of 3 pillars.
Fundamentals, head-to-head
CPNG
MELI
$99mC-
FCF
$12.4bA-
+9.9%B
Rev
+41.2%A
1.89C+
D/E
1.69C+
0.8xB+
P/S
—
0.45A
PEG
1.37B
—
P/E
53.0xD
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
Valuation · DCF cross-check
CPNG
MELI
1333% above
Price vs fair valuelower is cheaper
58% below
>60%/yr
Growth the price implies10-yr FCF · lower = less priced in
~-7%/yr
-95%
1-yr DCF upside
+80%
-93%
5-yr DCF upside
+135%
-90%
10-yr DCF upside
+245%
These two disagree on this pair: the Value pillar ranks cheapness against sector peers, while price-vs-fair-value is an absolute read. A name can be the better value in its sector and still the dearer one on cash flows.
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
CPNG
No notable signals flagged.
MELI
Why this score
- Durable high returns
The companies
CPNGCoupang, Inc.
Why now
Internet Retail · market cap $29.6b. Down 52% from 52-week high of $34.08 — deep drawdown territory. PEG 0.45 — paying under fair value for the growth rate. 18 sell-side analysts rate this a Buy with a mean 1-yr target of $23.82 (implying +45% upside).
Moat
Turnaround / out-of-favor name — GAAP-unprofitable for now, so the durability case is forward-looking: it rests on a recovery (margin normalization, a cyclical upturn or restructuring) or an un-monetized asset (IP / network effects / first-mover position) rather than on current reported results.
Risk
Currently unprofitable (margin -2.2%) — path to GAAP profitability is the core thesis risk. Down 52% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. ROE -26% is below the long-run sustainable threshold of ~10% — capital efficiency would need to improve for the equity base to compound at the market rate.
MELIMercadoLibre, Inc.
Why now
Internet Retail · market cap $98.8b. Down 24% from 52-week high of $2548.50 — deep drawdown territory. Revenue growing +41% — in hypergrowth territory. 24 sell-side analysts rate this a Buy with a mean 1-yr target of $2,257 (implying +16% upside).
Moat
ROE 24% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong. $98.8b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
Trailing P/E 53.0x prices in sustained high growth — any quarter that disappoints triggers sharp re-rating. E-commerce competition — Amazon, Walmart, Shein, and Temu have each forced the rest of the category to compete on price, fulfillment speed, or assortment; sustaining margins requires one of those being structurally defended.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Where CPNG and MELI diverge
On the headline score the gap is 22.9 points in favor of MELI. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.
- QualityCPNG 25.5 · MELI 74.8MELI +49.3
- GrowthCPNG 71.7 · MELI 98.1MELI +26.4
- ValueCPNG 68.1 · MELI 52.6CPNG +15.5
Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.