Verdict: Side-by-side breakdown using the Bull Rankings model. COIN scored 71.0, TRU scored 83.0 — TRU leads.
Compare another set
Different reporting periods. COIN's fundamentals are as of June 2026, but TRU's are as of March 2026 — a 3-month gap. Growth, margin and valuation figures below therefore describe different windows and aren't strictly like-for-like.
COIN
Coinbase Global, Inc.
Financial Data & Stock Exchanges · Financial strength
13.9Fin
$179.39 · $47.3B
fundamentals as of
Strength gap
40.3
TRU leads
TRU
TransUnion
Financial Data & Stock Exchanges · Financial strength
54.2Fin
$65.48 · $12.5B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
Fastest growthTRU+11.0%
Strongest balance sheetCOIN0.51
Side by side · every name on one set of axes
Fundamentals, head-to-head
COIN
TRU
$1.7bC+
FCF
$697mC+
+9.4%B
Rev
+11.0%B
0.51B+
D/E
1.13C+
7.8xC
P/S
—
1.74C+
PEG
0.90B+
—
P/E
17.1xC+
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
The companies
COINCoinbase Global, Inc.
Financial Data & Stock Exchanges · $179.39 · beta 3.41
Why now
Financial Data & Stock Exchanges · market cap $47.3b. Down 52% from 52-week high of $373.25 — deep drawdown territory. 33 sell-side analysts rate this a Buy with a mean 1-yr target of $212.37 (implying +18% upside).
Moat
Turnaround / out-of-favor name — GAAP-unprofitable for now, so the durability case is forward-looking: it rests on a recovery (margin normalization, a cyclical upturn or restructuring) or an un-monetized asset (IP / network effects / first-mover position) rather than on current reported results.
Risk
Currently unprofitable (margin -16.3%) — path to GAAP profitability is the core thesis risk. Down 52% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Beta 3.41 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
TRUTransUnion
Financial Data & Stock Exchanges · $65.48 · beta 1.58
Why now
Financial Data & Stock Exchanges · market cap $12.5b. Down 27% from 52-week high of $89.12 — deep drawdown territory. Revenue growing +11%, comfortably above the S&P median. PEG 0.90 — paying under fair value for the growth rate. 21 sell-side analysts rate this a Buy with a mean 1-yr target of $92.24 (implying +41% upside).
Moat
Net margin 15% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 15% meets the long-run market sustainable threshold — solid but not differentiated; the durability comes from elsewhere. FCF converts 99% of net income — earnings translate cleanly into cash.
Risk
Beta 1.58 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Common questions
Is TRU or COIN the better stock?
TRU scores higher: TRU 83.0, COIN 71.0 out of 100 on the Bull Rankings quality-growth score, which blends business quality, growth and valuation into one number. A higher score means a stronger business at a more reasonable price — it is not a price target or a recommendation.
How are TRU and COIN scored?
Each carries the same 0–100 quality-growth score used everywhere on the site, built from three pillars — quality (profitability and returns on capital), growth (revenue and earnings), and value (what you pay for them) — combined as a geometric mean, so a weak pillar cannot be papered over by a strong one.
How current is this comparison?
The whole universe is re-scored every trading day after the US market close, so the scores and fundamentals here reflect the latest published edition.