At a glance · who leads each dimension, on the model's own rules
CheapestBF-B17.0x
Fastest growthCOCO+18.2%
Strongest balance sheetCOCO0.04
Highest qualityCOCO85 / 100
Largest discount to fair valueBF-B-6%
Side by side · every name on one set of axes
Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.
The model, pillar by pillar (0–100 each)
COCO
stronger →← stronger
BF-B
85
Qualityreturns · margins · balance sheet
81
91
Growthrevenue & earnings expansion
31
64
Valuevaluation vs sector peers
70
COCO is stronger on 2 of 3 pillars.
Fundamentals, head-to-head
COCO
BF-B
$124mC
FCF
$925mC+
+18.2%B+
Rev
-0.8%D+
0.04A
D/E
0.62B+
32.3xC
P/E
17.0xB+
2.11C
PEG
2.02C
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
Valuation · DCF cross-check
COCO
BF-B
14% above
Price vs fair valuelower is cheaper
6% below
~13%/yr
Growth the price impliesyr-1 FCF growth, fading to 4% · lower = less priced in
~1%/yr
-25%
1-yr DCF upside
+10%
-13%
5-yr DCF upside
+7%
+9%
10-yr DCF upside
+2%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
COCO
Why this score
Durable high returns
BF-B
Why this score
Durable high returns
The companies
COCOThe Vita Coco Company, Inc.
Beverages - Non-Alcoholic · $58.39 · beta 0.75
Why now
Beverages - Non-Alcoholic · market cap $3.4b. Down 32% from 52-week high of $85.83 — deep drawdown territory. Revenue growing +18%, comfortably above the S&P median. 10 sell-side analysts rate this a Buy with a mean 1-yr target of $78.60 (implying +35% upside).
Moat
Net margin 16% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 31% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 114% of net income — earnings translate cleanly into cash.
Risk
Down 32% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Trailing P/E 32x sits well above the S&P median (~20x) — multiple compression is a real risk if revenue growth decelerates.
Beverages - Wineries & Distilleries · market cap $12.1b. 17% off the 52-week high of $31.92. 17 sell-side analysts rate this a Hold with a mean 1-yr target of $28.26 (implying +7% upside).
Moat
Net margin 18% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 18% is above 15% — the equity base is compounding at a rate the market struggles to discount accurately. FCF converts 128% of net income — earnings translate cleanly into cash.
Risk
Mature compounder — the risk is paying up for quality at a moment when growth is decelerating. Watch for sequential revenue + margin trends; the inflection from "compounder" to "ex-compounder" is hard to spot until the multiple already started compressing.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Where COCO and BF-B diverge
On the headline score the gap is 22.9 points in favor of COCO. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.
GrowthCOCO 91.1 · BF-B 30.9COCO +60.2
ValueCOCO 63.5 · BF-B 69.6BF-B +6.1
QualityCOCO 84.6 · BF-B 81.1COCO +3.5
Pillars run 0–100. Value is judged against each company's own sector, so a Value score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.
Common questions
Is COCO or BF-B the better stock?
COCO scores higher: COCO 78.8, BF-B 55.9 out of 100 on the Bull Rankings quality-growth score, which blends business quality, growth and valuation into one number. A higher score means a stronger business at a more reasonable price — it is not a price target or a recommendation.
Where do COCO and BF-B differ most?
The widest gap is growth, where COCO leads by 60 points on the 0–100 pillar scale. Neither name sweeps: they trade the lead across the three pillars, so the comparison is a trade-off rather than one being better on every measure.
How are COCO and BF-B scored?
Each carries the same 0–100 quality-growth score used everywhere on the site, built from three pillars — quality (profitability and returns on capital), growth (revenue and earnings), and value (what you pay for them) — combined as a geometric mean, so a weak pillar cannot be papered over by a strong one.
How current is this comparison?
The whole universe is re-scored every trading day after the US market close, so the scores and fundamentals here reflect the latest published edition.