COMPARE · Data as of August 14, 2026

CART vs ETSY

Verdict: Side-by-side breakdown using the Bull Rankings model. CART scored 67.6, ETSY scored 60.1 — CART leads.
Compare another set
CART
Maplebear Inc.
Internet Retail · Quality-Growth
67.6
$48.88 · $11.3B
fundamentals as of
Score gap
7.5
CART leads
ETSY
Etsy, Inc.
Internet Retail · Quality-Growth
60.1
$79.90 · $7.3B
fundamentals as of
THE BULL RANKINGS SCORECARD67.6/ 100 · BULL SCOREPEER MEDIANQUALITY94.3GROWTH80.8VALUE40.6
THE BULL RANKINGS SCORECARD60.1/ 100 · BULL SCOREPEER MEDIANQUALITY72.2GROWTH43.7VALUE68.6
CART
stronger →← stronger
ETSY
94
Qualityreturns · margins · balance sheet
72
81
Growthrevenue & earnings expansion
44
41
Valuevaluation vs sector peers
69
CART is stronger on 2 of 3 pillars.
CART
ETSY
$1.2bC+
FCF
$649mC+
+12.6%B+
Rev
+3.7%C+
0.01A
D/E
26.7xC+
P/E
25.3xC+
2.20C
PEG
1.04B+
Winner per row is the stronger grade in our model; a tie or a missing value shows no highlight.
CART
ETSY
61% below
Price vs fair valuelower is cheaper
3% below
~-11%/yr
Growth the price implies10-yr FCF · lower = less priced in
~9%/yr
+112%
1-yr DCF upside
-11%
+156%
5-yr DCF upside
+3%
+240%
10-yr DCF upside
+26%
These two disagree on this pair: the Value pillar ranks cheapness against sector peers, while price-vs-fair-value is an absolute read. A name can be the better value in its sector and still the dearer one on cash flows.
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
CART
Why this score
  • Buying back stock
  • Durable high returns
  • Short track record
ETSY
Why this score
  • Buying back stock
  • Short track record
CARTMaplebear Inc.
Internet Retail · $48.88 · beta 0.78
Why now
Internet Retail · market cap $11.3b. 4% off the 52-week high of $51.06. Revenue growing +13%, comfortably above the S&P median. 27 sell-side analysts rate this a Buy with a mean 1-yr target of $57.00 (implying +17% upside).
Moat
Net margin 12% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 21% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong.
Risk
E-commerce competition — Amazon, Walmart, Shein, and Temu have each forced the rest of the category to compete on price, fulfillment speed, or assortment; sustaining margins requires one of those being structurally defended.
ETSYEtsy, Inc.
Internet Retail · $79.90 · beta 1.82
Why now
Internet Retail · market cap $7.3b. 9% off the 52-week high of $87.97. 24 sell-side analysts rate this a Hold with a mean 1-yr target of $85.92 (implying +8% upside).
Moat
Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong.
Risk
Beta 1.82 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return. ROE -15% is below the long-run sustainable threshold of ~10% — capital efficiency would need to improve for the equity base to compound at the market rate. Logistics + fulfillment cost — gross margin is sensitive to fuel, labor, and packaging costs that re-price faster than retail pricing can adjust.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where CART and ETSY diverge

On the headline score the gap is 7.5 points in favor of CART. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.