Verdict: Side-by-side breakdown using the Bull Rankings model. BKNG scored 68.4, CZR scored 36.9 — BKNG leads.
Compare another set
BKNG
Booking Holdings Inc.
Travel Services · Quality-Growth
68.4
$160.34 · $120.5B
fundamentals as of
Score gap
31.5
BKNG leads
CZR
Caesars Entertainment, Inc.
Resorts & Casinos · Quality-Growth
36.9
$29.50 · $6.0B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
Fastest growthBKNG+12.9%
Highest qualityBKNG96 / 100
Largest discount to fair valueBKNG-32%
Side by side · every name on one set of axes
The model, pillar by pillar (0–100 each)
BKNG
stronger →← stronger
CZR
96
Qualityreturns · margins · balance sheet
46
50
Growthrevenue & earnings expansion
32
67
Valuevaluation vs sector peers
34
BKNG is stronger on 3 of 3 pillars.
Fundamentals, head-to-head
BKNG
CZR
$9.5bB+
FCF
$606mC+
+12.9%B+
Rev
+2.1%C
Negative equity
D/E
7.30D
17.8xB
P/E
—
0.88B+
PEG
4.51D
—
P/S
0.5xA-
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
Valuation · DCF cross-check
BKNG
CZR
32% below
Price vs fair valuelower is cheaper
30% below
~2%/yr
Growth the price impliesyr-1 FCF growth, fading to 4% · lower = less priced in
~6%/yr
+22%
1-yr DCF upside
+12%
+46%
5-yr DCF upside
+44%
+90%
10-yr DCF upside
+102%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
BKNG
Why this score
Raising its dividend
Durable high returns
Cyclical growth
CZR
Why this score
Buying back stock
The companies
BKNGBooking Holdings Inc.
Travel Services · $160.34 · beta 1.13
Why now
Travel Services · market cap $120.5b. Down 27% from 52-week high of $220.81 — deep drawdown territory. Revenue growing +13%, comfortably above the S&P median. PEG 0.88 — paying under fair value for the growth rate. 35 sell-side analysts rate this a Buy with a mean 1-yr target of $235.26 (implying +47% upside).
Moat
Net margin 19% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. FCF converts 177% of net income — earnings translate cleanly into cash. $120.5b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
Value re-rating depends on a catalyst. Without one — analyst day, divestiture, margin recovery, capital return — the stock can stay cheap on these multiples for years.
CZRCaesars Entertainment, Inc.
Resorts & Casinos · $29.50 · beta 1.85
Why now
Resorts & Casinos · market cap $6.0b. 4% off the 52-week high of $30.88. 15 sell-side analysts rate this a Hold with a mean 1-yr target of $31.27 (implying +6% upside).
Moat
Turnaround / out-of-favor name — GAAP-unprofitable for now, so the durability case is forward-looking: it rests on a recovery (margin normalization, a cyclical upturn or restructuring) or an un-monetized asset (IP / network effects / first-mover position) rather than on current reported results.
Risk
D/E 7.30 is elevated — limits strategic flexibility and raises refinancing exposure if rates stay higher for longer. Currently unprofitable (margin -4.0%) — path to GAAP profitability is the core thesis risk. Beta 1.85 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Where BKNG and CZR diverge
On the headline score the gap is 31.5 points in favor of BKNG. The widest single difference is Quality, where BKNG leads by 49.9 points.
QualityBKNG 96.1 · CZR 46.2BKNG +49.9
ValueBKNG 66.5 · CZR 33.7BKNG +32.8
GrowthBKNG 50.0 · CZR 32.2BKNG +17.8
Pillars run 0–100. Value is judged against each company's own sector, so a Value score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.
Common questions
Is BKNG or CZR the better stock?
BKNG scores higher: BKNG 68.4, CZR 36.9 out of 100 on the Bull Rankings quality-growth score, which blends business quality, growth and valuation into one number. A higher score means a stronger business at a more reasonable price — it is not a price target or a recommendation.
Where do BKNG and CZR differ most?
The widest gap is quality, where BKNG leads by 50 points on the 0–100 pillar scale. BKNG leads all three pillars, so the gap is broad rather than a single-measure difference.
How are BKNG and CZR scored?
Each carries the same 0–100 quality-growth score used everywhere on the site, built from three pillars — quality (profitability and returns on capital), growth (revenue and earnings), and value (what you pay for them) — combined as a geometric mean, so a weak pillar cannot be papered over by a strong one.
How current is this comparison?
The whole universe is re-scored every trading day after the US market close, so the scores and fundamentals here reflect the latest published edition.