COMPARE · Data as of August 24, 2026

BBY vs ULTA

Verdict: Side-by-side breakdown using the Bull Rankings model. BBY scored 52.4, ULTA scored 69.4 — ULTA leads.
Compare another set
BBY
Best Buy Co., Inc.
Specialty Retail · Quality-Growth
52.4
$87.48 · $18.4B
fundamentals as of
Score gap
17.0
ULTA leads
ULTA
Ulta Beauty, Inc.
Specialty Retail · Quality-Growth
69.4
$538.76 · $23.2B
fundamentals as of
  • CheapestBBY15.9x
  • Fastest growthULTA+11.3%
  • Strongest balance sheetULTA0.89
  • Highest qualityULTA84 / 100
  • Largest discount to fair valueBBY-12%
THE BULL RANKINGS SCORECARD52.4/ 100 · BULL SCOREPEER MEDIANQUALITY76.6GROWTH46.0VALUE40.8
THE BULL RANKINGS SCORECARD69.4/ 100 · BULL SCOREPEER MEDIANQUALITY83.9GROWTH83.3VALUE47.9
BBYULTAQuality76.683.9Growth46.083.3Value40.847.9
cheap & fastrevenue growth →← cheaper (lower multiple)-9%21%11x25xBBYULTA

Growth against the P/E multiple. Up and to the right is cheaper and faster — the quality-growth idea in one picture. Points beyond the axis are pinned to the edge and marked off-scale rather than allowed to compress everything else.

FCFBBY$1.6bULTA$1.1b
RevBBY+1.0%ULTA+11.3%
D/EBBY1.34ULTA0.89
P/EBBY15.9xULTA20.2x
PEGBBY1.64ULTA1.81
BBY
stronger →← stronger
ULTA
77
Qualityreturns · margins · balance sheet
84
46
Growthrevenue & earnings expansion
83
41
Valuevaluation vs sector peers
48
ULTA is stronger on 3 of 3 pillars.
BBY
ULTA
$1.6bC+
FCF
$1.1bC+
+1.0%C
Rev
+11.3%B
1.34B
D/E
0.89B
15.9xB+
P/E
20.2xB
1.64C+
PEG
1.81C+
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
BBY
ULTA
12% below
Price vs fair valuelower is cheaper
4% above
~2%/yr
Growth the price implies10-yr FCF · lower = less priced in
~8%/yr
+7%
1-yr DCF upside
-13%
+13%
5-yr DCF upside
-4%
+22%
10-yr DCF upside
+11%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
BBY
Why this score
  • Durable high returns
ULTA
Why this score
  • Buying back stock
  • Durable high returns
BBYBest Buy Co., Inc.
Specialty Retail · $87.48 · beta 1.32
Why now
Specialty Retail · market cap $18.4b. 4% off the 52-week high of $91.27. 20 sell-side analysts rate this a Hold with a mean 1-yr target of $82.90 (implying -5% upside).
Moat
ROE 37% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 140% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Dividend payout 71% of earnings on a 4.5% yield — distribution coverage is thin; one earnings stumble could force a dividend cut. Net margin 2.7% is thin — operating leverage cuts both ways; input-cost inflation or pricing pressure hits the bottom line first.
ULTAUlta Beauty, Inc.
Specialty Retail · $538.76 · beta 0.85
Why now
Specialty Retail · market cap $23.2b. Down 25% from 52-week high of $714.97 — deep drawdown territory. Revenue growing +11%, comfortably above the S&P median. 24 sell-side analysts rate this a Buy with a mean 1-yr target of $623.42 (implying +16% upside).
Moat
ROE 46% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 95% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Mature compounder — the risk is paying up for quality at a moment when growth is decelerating. Watch for sequential revenue + margin trends; the inflection from "compounder" to "ex-compounder" is hard to spot until the multiple already started compressing.
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.

Where BBY and ULTA diverge

On the headline score the gap is 17.0 points in favor of ULTA. The widest single difference is Growth, where ULTA leads by 37.3 points.

Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.