COMPARE · Reviewed July 21, 2026
APP vs TTD
Verdict: Side-by-side breakdown using the Bull Rankings model. APP scored 80.5, TTD scored 85.1 — TTD leads.
Compare another set
APP
AppLovin Corporation
80.5
$424.60 · $142.6B
Score gap
4.6
TTD leads
TTD
The Trade Desk, Inc.
85.1
$18.64 · $8.8B
The model, pillar by pillar (0–100 each)
APP
stronger →← stronger
TTD
89
Qualityreturns · margins · balance sheet
87
98
Growthrevenue & earnings expansion
93
60
Valuevaluation vs sector peers
76
APP is stronger on 2 of 3 pillars.
Fundamentals, head-to-head
APP
TTD
$4.4bB
FCF
$842mC+
+66.4%A
Rev
+15.5%B+
1.63C
D/E
0.17A-
36.9xC+
P/E
21.2xB
1.17B+
PEG
0.89B+
Winner per row is the stronger grade in our model; a tie or a missing value shows no highlight.
Valuation · DCF cross-check
APP
TTD
139% above
Price vs fair valuelower is cheaper
45% below
~40%/yr
Growth the price implies10-yr FCF · lower = less priced in
~-5%/yr
-68%
1-yr DCF upside
+54%
-58%
5-yr DCF upside
+82%
-41%
10-yr DCF upside
+131%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
APP
Why this score
- Durable high returns
TTD
No notable signals flagged.
The companies
APPAppLovin Corporation
Why now
Advertising Agencies · market cap $142.6b. Down 43% from 52-week high of $745.61 — deep drawdown territory. Revenue growing +66% — in hypergrowth territory. 30 sell-side analysts rate this a Strong Buy with a mean 1-yr target of $654.60 (implying +54% upside).
Moat
Net margin 64% is exceptional — pricing-power territory rare outside premium software, branded staples, and specialty pharma. FCF converts 112% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined. $142.6b market cap gives the company enough scale to absorb fixed costs that subscale competitors can't, without yet being so large that growth has to come from acquisition.
Risk
Down 43% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Beta 2.48 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return. Trailing P/E 37x sits well above the S&P median (~20x) — multiple compression is a real risk if revenue growth decelerates.
TTDThe Trade Desk, Inc.
Why now
Advertising Agencies · market cap $8.8b. Down 80% from 52-week high of $91.45 — deep drawdown territory. Revenue growing +16%, comfortably above the S&P median. PEG 0.89 — paying under fair value for the growth rate. 30 sell-side analysts rate this a Hold with a mean 1-yr target of $24.32 (implying +30% upside).
Moat
Net margin 15% beats the market median by a meaningful margin — the company is keeping more of every revenue dollar than the average S&P constituent. ROE 18% sits above Buffett's preferred 15% threshold — the equity base is compounding at a rate the market struggles to discount accurately. FCF converts 195% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Down 80% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Ad-spending cyclicality — marketing budgets are among the first cut in any recession and the last restored; the business levers higher in the bull but lower in the bear than the headline economy.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.