Verdict: Side-by-side breakdown using the Bull Rankings model. ALK scored 19.1, PBI scored 62.7 — PBI leads.
Compare another set
Different reporting periods. PBI's fundamentals are as of June 2026, but ALK's are as of March 2026 — a 3-month gap. Growth, margin and valuation figures below therefore describe different windows and aren't strictly like-for-like.
ALK
Alaska Air Group, Inc.
Airlines · Quality-Growth
19.1
$39.36 · $4.4B
fundamentals as of
Score gap
43.6
PBI leads
PBI
Pitney Bowes Inc.
Integrated Freight & Logistics · Quality-Growth
62.7
$16.80 · $2.3B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
Fastest growthALK+21.3%
Highest qualityPBI82 / 100
Largest discount to fair valuePBI-31%
Side by side · every name on one set of axes
The model, pillar by pillar (0–100 each)
ALK
stronger →← stronger
PBI
26
Qualityreturns · margins · balance sheet
82
50
Growthrevenue & earnings expansion
39
5
Valuevaluation vs sector peers
77
PBI is stronger on 2 of 3 pillars.
Fundamentals, head-to-head
ALK
PBI
-$477mF
FCF
$415mC
+21.3%A-
Rev
-5.3%D
2.08D
D/E
Negative equity
0.3xA
P/S
—
1.20B+
PEG
0.63A-
—
P/E
13.8xA-
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
Valuation · DCF cross-check
ALK
PBI
—
Price vs fair valuelower is cheaper
31% below
—
Growth the price impliesyr-1 FCF growth, fading to 4% · lower = less priced in
~-11%/yr
—
1-yr DCF upside
+62%
—
5-yr DCF upside
+45%
—
10-yr DCF upside
+26%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
ALK
Why this score
Buying back stock
Cyclical growth
PBI
Why this score
Buying back stock
Raising its dividend
The companies
ALKAlaska Air Group, Inc.
Airlines · $39.36 · beta 1.33
Why now
Airlines · market cap $4.4b. Down 35% from 52-week high of $60.63 — deep drawdown territory. Revenue growing +21%, comfortably above the S&P median. 16 sell-side analysts rate this a Strong Buy with a mean 1-yr target of $55.25 (implying +40% upside).
Moat
Turnaround / out-of-favor name — GAAP-unprofitable for now, so the durability case is forward-looking: it rests on a recovery (margin normalization, a cyclical upturn or restructuring) or an un-monetized asset (IP / network effects / first-mover position) rather than on current reported results.
Risk
D/E 2.08 is elevated — limits strategic flexibility and raises refinancing exposure if rates stay higher for longer. Free cash flow is negative (-$477m) — capital raises or debt issuance likely required; dilution / leverage risk. Currently unprofitable (margin -1.2%) — path to GAAP profitability is the core thesis risk.
Integrated Freight & Logistics · market cap $2.3b. 12% off the 52-week high of $19.07. Revenue -5% — in contraction; any catalyst that reverses this triggers re-rating. PEG 0.63 — paying under fair value for the growth rate. 5 sell-side analysts publish a mean 1-yr target of $19.56 (implying +16% upside).
Moat
Free cash flow runs well ahead of reported net income, mostly because of cash released from working capital ($120m) — a release that doesn't repeat every year the way earnings can.
Risk
Revenue contracting -5% — the operational turn is not yet visible in the top line. Beta 1.65 implies above-market volatility — position-size to the drawdowns this name will produce in a market correction, not to its bull-case return.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Where ALK and PBI diverge
On the headline score the gap is 43.6 points in favor of PBI. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.
ValueALK 5.4 · PBI 77.2PBI +71.8
QualityALK 25.9 · PBI 82.1PBI +56.2
GrowthALK 50.0 · PBI 38.8ALK +11.2
Pillars run 0–100. Value is judged against each company's own sector, so a Value score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.
Common questions
Is PBI or ALK the better stock?
PBI scores higher: PBI 62.7, ALK 19.1 out of 100 on the Bull Rankings quality-growth score, which blends business quality, growth and valuation into one number. A higher score means a stronger business at a more reasonable price — it is not a price target or a recommendation.
Where do PBI and ALK differ most?
The widest gap is value, where PBI leads by 72 points on the 0–100 pillar scale. Neither name sweeps: they trade the lead across the three pillars, so the comparison is a trade-off rather than one being better on every measure.
How are PBI and ALK scored?
Each carries the same 0–100 quality-growth score used everywhere on the site, built from three pillars — quality (profitability and returns on capital), growth (revenue and earnings), and value (what you pay for them) — combined as a geometric mean, so a weak pillar cannot be papered over by a strong one.
How current is this comparison?
The whole universe is re-scored every trading day after the US market close, so the scores and fundamentals here reflect the latest published edition.