COMPARE · Data as of August 24, 2026
ADBE vs WIX
Verdict: Side-by-side breakdown using the Bull Rankings model. ADBE scored 89.1, WIX scored 80.4 — ADBE leads.
Compare another set
Different reporting periods. ADBE's fundamentals are as of May 2026, but WIX's are as of December 2025 — a 5-month gap. Growth, margin and valuation figures below therefore describe different windows and aren't strictly like-for-like.
ADBE
Adobe Inc.
89.1
$276.27 · $109.8B
fundamentals as of
Score gap
8.7
ADBE leads
WIX
Wix.com Ltd.
80.4
$82.07 · $3.4B
fundamentals as of
At a glance · who leads each dimension, on the model's own rules
- Fastest growthWIX+13.2%
- Highest qualityADBE92 / 100
- Largest discount to fair valueWIX-75%
Side by side · every name on one set of axes
The model, pillar by pillar (0–100 each)
ADBE
stronger →← stronger
WIX
92
Qualityreturns · margins · balance sheet
65
86
Growthrevenue & earnings expansion
81
89
Valuevaluation vs sector peers
98
ADBE is stronger on 2 of 3 pillars.
Fundamentals, head-to-head
ADBE
WIX
$10.3bA-
FCF
$564mC+
+11.5%B
Rev
+13.2%B+
0.61C+
D/E
—
15.8xA-
P/E
—
0.67A-
PEG
0.24A
—
P/S
1.7xA-
Winner per row is the stronger grade; where grades tie, the better figure breaks it. A true tie or a missing value shows no highlight.
Valuation · DCF cross-check
ADBE
WIX
23% below
Price vs fair valuelower is cheaper
75% below
~2%/yr
Growth the price implies10-yr FCF · lower = less priced in
~-19%/yr
+15%
1-yr DCF upside
+208%
+29%
5-yr DCF upside
+306%
+52%
10-yr DCF upside
+509%
The DCF is a cross-check on intrinsic value, separate from the quality-growth score above.
Model signals
ADBE
Why this score
- Buying back stock
- Durable high returns
WIX
Why this score
- Buying back stock
The companies
ADBEAdobe Inc.
Why now
Software - Application · market cap $109.8b. Down 26% from 52-week high of $370.86 — deep drawdown territory. Revenue growing +11%, comfortably above the S&P median. PEG 0.67 — paying under fair value for the growth rate. 34 sell-side analysts rate this a Hold with a mean 1-yr target of $270.61 (implying -2% upside).
Moat
Net margin 29% sits well above the S&P median (~11%) — suggests structural pricing advantage or cost discipline competitors can't quickly close. ROE 63% — top-decile capital efficiency. Either pricing leverage, low capital intensity, or aggressive buybacks; the durability story depends on which. FCF converts 142% of net income — earnings translate cleanly into cash, a sign that working capital and capex are well-disciplined.
Risk
Software — competitive moat is durable until it isn't; watch net revenue retention, gross margin trends, and any new market entrant with a fundamentally lower price point.
WIXWix.com Ltd.
Why now
Software - Infrastructure · market cap $3.4b. Down 57% from 52-week high of $190.93 — deep drawdown territory. Revenue growing +13%, comfortably above the S&P median. PEG 0.24 — paying under fair value for the growth rate. 20 sell-side analysts rate this a Buy with a mean 1-yr target of $77.45 (implying -6% upside).
Moat
Free cash flow runs well ahead of reported net income — non-cash charges (depreciation, intangible amortization) are holding down GAAP earnings while cash generation stays strong. Software economics — recurring revenue, embedded customer workflows, and high gross margin all compound the moat once a base account is won. Switching costs are the lever.
Risk
Down 57% from the 52-week high — the market is pricing in something the screen can't see; verify the bear case before sizing up. Net margin 2.5% is thin — operating leverage cuts both ways; input-cost inflation or pricing pressure hits the bottom line first. ROE -14% is below the long-run sustainable threshold of ~10% — capital efficiency would need to improve for the equity base to compound at the market rate.
Verdict — model-derived comparison
Generating verdict… typically 5–10 seconds
Not investment advice. The Bull Rankings publishes a quantitative ranking model and accompanying analysis for general informational purposes only. Nothing on this page is a recommendation to buy, sell, or hold any security; nothing is personalized to your circumstances, risk tolerance, or tax situation. Investing carries the risk of loss — invest at your own risk and consider consulting a licensed financial professional before acting on anything you read here. See terms and methodology for full disclosures.
Where ADBE and WIX diverge
On the headline score the gap is 8.7 points in favor of ADBE. They get there differently, though — each leads on a different pillar, so the better pick depends on which you weight.
- QualityADBE 92.0 · WIX 65.2ADBE +26.8
- ValueADBE 89.5 · WIX 97.9WIX +8.4
- GrowthADBE 85.8 · WIX 81.5ADBE +4.3
Pillars run 0–100 against sector peers, so a score is a statement about a company relative to its own industry rather than to the other name here. A wide Value gap usually means the market already prices the difference in quality or growth — which is the trade-off this comparison comes down to.